Posts Tagged ‘New Customers’

Award And Reward Your Customer

How To Strengthen Your Relationship With Your Customers By Awarding and Recognising Them – While Collecting Testimonials, Asking For Referrals And Selling More Of Your Product Or Services.

Everyone loves praise and told how well they are doing!  Why not send you Top Customers, your “A Customers” a Certificate for being the Top Customer.  Whether its the Top 10 or the Top 40, write up a Certificate for all your Top Customers and get them to come in for an Award Ceremony.  Roll out the Red Carpet, give them a glass of bubbles, Read More Here…

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If You Need To Get New Customers, Offer A FREE Sample

If You Need To
Get New Customers, The Best (And
Cheapest) Way Is Offer A FREE
Sample

FREE is a magic word! What I am saying is, take the money you would have
spent on fancy advertising and give it to your best prospective customers (the
players) in the form of a sample or trial of your product or service.

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A free Lunch?

A free Lunch?

Is there really such a thing?

Invite Your “A Customer’s” to Regular Lunches

A great way to get to know your customers and to build rapport with them is to invite them to a luncheon.  It doesn’t have to be an elaborate affair just invite 10 of your ‘A ’ customers at a time. Invite one of them to be a Guest Speaker and ask them to bring a friend. They will not only be very grateful to be invited, but you get a chance to schmooze their friends into doing business with you too. Take advantage of this situation to get New Customers.

Maybe invite the ‘ B’ customers at times too and they will soon step up and become your ‘A’ customers.

 After the luncheon, send them all a thank you letter with a special offer to the guest friends. Perhaps offer them a free consultation to get to know them better and discuss if their needs are being met by their present supplier or coach. You could say in your letter:

“Thank you very much for being our special guest at our regular VIP customers luncheon.  We at XYZ company love spoiling our customers and look for any excuse to get to know and understand them better.  If you feel you would like to be part of our XYZ family to join us regularly at our Free Lunches, please feel free to call John on 478  _ _ _ _ and make an appointment for a free consultation so we can get to know you and ascertain how best we can help and serve you.”

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“How are you going?” Calls

How are you going?”

Customers love the personal touch!

There is another level of Customer Service that you can reach, all you have to do is think of them more often, show them you care, give them a call to say:

 “Hi, I was just thinking of you and thought I would call to see how things are going”.

 Think how just a few phone calls a day, slotted into your day would make a huge difference to what your customers think of you and before long they would be your mates and wouldn’t dream of going to your opposition, they would rather pay more or travel further to see their mate.

Quite often you will find that they have a question or would like to buy something but hadn’t got around to calling you.

They will even tell their friends how great you are and if they weren’t already you top customers, they soon will be. The best way to get New Customers is if they were referred by an “A” customer.

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Customers Need Loving Too!

Customers Need Loving Too!

Love and Nurture Your Existing Customers
To Ensure Your New Customers Will Love You And Keep Coming Back

It would seem that most businesses think that customers have a “use by” date stamped on their forehead; they just use them once then throw them away. Customers are fantastic creatures that can be used again and again you just need to feed them and nurture them. It not unlike farming really, you can grow them from seedlings into a mature “A ” customer that just keeps producing fruit.

 You can feed them with information and good service and nurture them with a more personal touch, get to know them as a real person, just like yourself.  Customers have feelings, and want the same things as you. They want to feel needed and loved and know that someone has their best interests at heart. Customers have children, relationship issues, they have cars, boats, houses, mortgages and loans just like everyone else.

If you care for you customer, they will thrive and so will your bank balance.

“Give…. And though shalt receive”

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