Archive for June, 2003

How To Make an Extra $100,000 a Year By Publishing Your Own Newsletter

How To Make an Extra $100,000 a Year By Publishing Your Own Newsletter

Do you remember this fairy tale?

There once was an old lady who lived in a shoe. She was so poor she couldn’t afford to eat more than one meal a day, or buy a new dress for herself. She couldn’t afford to go to the movies, go on vacation or invite friends for dinner. Her only joy in life was saving up enough money each month to attend her local bingo game.

One day, during her regular monthly bingo excursion she got thinking.  “Gee, I wish I could go to another bingo game next month. This one bores me stiff and I get the numbers all mixed up. And the prizes are lousy.  There must be a better game around!”

Anyway to cut a long fairytale short, our little poor lady who lived in a shoe travelled all over the country looking for better bingo games. As she travelled and spoke to other “little old ladies and men”.  She discovered that they too were interested in finding out where the good bingo games were and because so many people were asking her about the bingo games she decided to write a monthly newsletter called …

“Where to find the best bingo games in Shoesville.”

In the next three months our dear old lady sold $500,000 worth of subscriptions, and moved out of her shoe into a luxurious Malibu Beach House. …..and this my friend …

Is an absolutely true story.

Cross my heart. An elderly lady did make $500,000 selling a newsletter about the best Bingo games. Pretty amazing story, don’t you think? What could we learn from this? Firstly, that every fairy-tale has a happy ending. Secondly, that you can make an awful lot of money if you’re selling information to the right market. In other words ………

Find out what the people want and give it to them.

Hey, is this something one of my subscribers could cash in on?? Hmm, I wonder.

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