Become a Teacher!
One way of nurturing your clients is to teach them something.
We all love to learn something new and just because you know what you know, it doesn’t mean that your client does. With the way technology is progressing, it is becoming easier and easier to educate your clients. There are Newsletters, Viral Marketing, Advertorials, Article Marketing, Videos, Seminars, Webinars, Free Reports that bombard us with new and exciting knowledge every day.
Share the love and send some of the interesting news to your Customers so they can be as wise as you are! Your clients will respect you more and see you as more knowledgeable and professional. Referring others can also be beneficial to you if you do a Joint Venture.
Another simple way to educate is to explain their account in detail to them, let them know what you have done and how you did it, show them around your office and introduce them to the team and what part they play in serving the customer. It will make them feel important and they will begin to feel like part of your company/family.
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Customer Survey: How Are We Doing?
The best Customer Service you can give is to ask your Customers “How are we doing?” Regular Customer Feedback forms are a necessary way to keep you on edge and alive. If the customer isn’t happy with his/her experience or service from you, they will go to your opposition. The customers perception of you is their reality, so try to get many forms back at the same time, then you can measure and monitor your service and if you get the same feedback from more than one, you know to change.
“If you keep doing what you have always done, you will only ever get what you have always got”
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Would you like scores of qualified prospective customers calling your phone number, sending you emails with RFQ (requests for quotations), walking-in off the street and asking for business?
In this short video you will discover a simple concept that could assist you in:
1. Understanding how to create an irresistible offer; Read More Here…
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What’s Your USP?
A Common Mistake Made By Many Business Owners – No USP!
One of the most common mistakes in business is not differentiating yourself from your competitor. Your USP or Unique Selling Proposition sets you apart from other similar businesses, and makes clients or prospective clients choose your products or services every time. This gives you the lead on achieving your dream and making your business OUTSTANDING instead of mediocre or worse… faltering.
To find your USP, look within your business! What is one of your services or benefits that you offer that would make someone buy from you every time instead of your competitor? Something unique but would benefit them.
In absence of Value or Point of Difference the only decisive argument is Lowest Price
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How To Promote Your Business, Products or Services With Paid Online Advertising
The moment you enter the world of marketing your business, products or services online, you will realise its many techniques and strategies. But before you confuse yourself with the list of options and tactics, you have to set your goal.
Every successful internet marketer today started with one goal and if you’re thinking about sales and profit then you are wrong. Every aspiring successful online entrepreneur should start aiming for web traffic and not just any kind of web traffic, you have to aim for quality prospective clients. This means that in order for your business to sell, you need to direct the right people into your site.
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How To Profit From Your Business
1. Fundamentals of strategic and tactical marketing that work in 2012 and help to generate scores of leads, while your competitors will struggle with conventional marketing.
1.1 How to define a Unique Business Advantage – to position your business, product or service at the top of the competitors.
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When Promoting
Your Product Find The Right
“Appeal”
This is usually the biggest reason why your customers buy your products—the
benefit they get by using it. The wrong kind of advertising ‘appeal’ can actually
reduce sales. It has been tested that one advertisement can out-sell another by as much as 19.5 times even though they both look the same, cost the same and sell
the same product. The difference is in the “appeal” used to sell the product in the
ad, and this is usually contained in the headline.
The best way to find the right appeal is to ask your best salespeople what
arguments they use to sell your products or ask your best customers why they buy
your product.
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