If You Need New Customers…….
July 31st, 2005 
Posted in If You Need
New Customers, Offer Something
For FREE To Get Them In
Nothing, I repeat nothing, works like a free offer. And I mean free. No
conditions if at all possible. If you have a good sales system and follow up,
you’ll find that making some sort of a FREE offer is almost always the cheapest
way to get lots of new customers very quickly.
What Should You Offer?
Well it depends! You could offer a sample of your product or service or a
free report to get them to call you. You could offer free advice or a free trial, or
you could try these:
- If I had a coffee shop I’d be giving free coffee.
- If I had a clothes shop a free T-shirt.
- If I had a wholesale operation I’d offer $300 against your first months order/account with us.
- If I had a laundry/dry cleaning shop I’d offer $10 worth of cleaning.
- If I wanted a job, I’d offer to work for nothing for a month.
I am sure you’re getting the point, aren’t you? The reason this works so
well is because every business is built on repeat sales and referrals. And the
quicker you build a customer base, the quicker these start to kick in.
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