Sweeten Your Customers
March 2nd, 2005 Tags: impress your customers
Posted in After Sale and Repeat Sales, Creating Sales Opportunities, General, Lifetime Value Of Your Customers, Targeting Top CustomersSweeten Your Customers with little packets of Lollies or Jelly Beans
Put a little bag of lollies into the envelope when you next send them something, whether it be their order, or their statement. Hand write a little note on a compliments slip:
“I thought I would sweeten up your day”.
It will impress your customers and they will remember you and refer you to their friends or colleagues and say what a great company you were “ and they always send yummy sweets too”
A word of warning though, if you stop sending lollies, they will ask you where they are, as they won’t forget how lovely it was to receive them and will expect them all the time.
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