Bribe Your Customers To Do Business With You
September 23rd, 2004 
Posted in Approaching, Creating Sales Opportunities, General, Making Sale, Offline Marketing, Sales ToolsBribe Your
Customers (With An Irresistible
Benefit ) To Do Business With You
Here is an example: a plumbing store puts on free coffee and hot dogs for
lunch every day. Plumbers came in to have a “free lunch” and order lots of things.
A hardware store could use this, an equipment hire shop, a chemist. In fact,
the free coffee or similar could work for most businesses relying on ‘walk in’
business!
The point is, your customers have a choice and everyone sells pretty much the
same things at the same price, so this will make them come to you. And then you
may find that you can have higher prices and still get the business.
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