Attend This Event And Get More Ideas For Building Your Beauty Business!
Hi, Dmitri Stern from Better Business Institute and Hamilton Milligan from eBeauty are here…
2011 (and a few years prior to it) was a tough year for most of small and big business owners. The consumer confidence had plummeted. The financial hardship, endured by the general public prompted them to literally ‘sit on their hands’, focus on savings and reducing their debt. This resulted in the reduced discretionary spending. All expenses that are not essential for living are either reduced or are put on hold.
We’re sure you know what we are talking about here – and you can feel it with your bank account. The feedback We have had from our customers – beauty therapy business owners, just like you – is that one has to almost double marketing and advertising efforts just to maintain same profitability as in in the last 2-3 years.
Are you ready to make sure that 2012 will be the most profitable year ever? Are you ready to finally get return on investment of your time, effort and funds in your business? Then register for this world-class, educational event and learn the best, new and cost-effective strategies to boost your business! Beauty Business booster event will take place on
5-Mar-2012 6pm-9pm
Venue: St Columba Conference Centre, 40 Vermont St., Ponsonby, Auckland
all details are below, when you click on “Register” button!
You will discover:
• How to get those customers coming back more often with less effort and at a lower cost. You know that reselling to your existing customers. You’ve heard it before “it’s 5 times cheaper to resell to your existing clients then to acquire new ones”. If you are doing this already – you will find out how to enhance it, if not – then – you will learn why is it important and what can you do – step-by-step to actually start reselling to your existing clients. Read more about this topic from my archived newsletters – here.
• Why the online daily deal voucher business will be dead in a year and why using these vouchers in the Beauty Business is fatal and it damages the industry.
• How to identify who and where your best customers are. There’s no point in spending money on “get’em all advertising” by doing so you will attract no one or worse – the tyre-kickers – sound familiar? Are you guilty of spending money on your display newspaper, yellow pages, radio or TV ads – succumbing to cheerful and persuasive sales reps, only to find out that your ad doesn’t pull in any leads and you’ve just wasted 2-4-10 or even 60K? Well you will learn how target your customer with maximum response efficiency and advertising budget savings!
• “How to attract more new customers for virtually zero cost! You know the saying “to make money you have to spend money” – well it’s not necessarily true, I’d say to make money in your current business, especially now, you have to be really smart how you spend money. I will show you the case studies how with very little budget our clients made significant increases in their bottom line in a space of 3 months. Here’s just one strategy that you can employ.
• How to increase your bottom line by as much as 62% by making slight adjustments to what you are currently doing – even in a recession. These 5 keys you must know if you are seriously interested in ensuring your beauty business survives and prosper in this recession. They are the fundamentals of any business. Application of these successful keys to your business will allow you to increase your business profit, take control of your business and convert it into a money making profit machine in 30-90 days.
• How to turn price lookers into clients. You’ve seen it all – a potential customer calls you or walks into your salon – and all they want to know is your price – so that they can compare it to your competitors and chose the cheapest. Or you’ve been following-up with prospective client, spent a lot of time only to find that your potential client gone with competitors or “changed their mind” – sound familiar? At my seminar you’ll learn step-by-step, easy to follow systems to converting and retaining your clients. Master this skill – and your business’s survival and prosperity will be guaranteed! Fail to understand these 7 steps – and you will be floating in the unknown, occasionally striking gold, but not knowing how to mine it or keep it. A small preview of what will be covered you can find here.
• How to sell your services in more ways than you ever thought possible. You know that you are literally sitting on a gold mine, there’s a plentiful supply of continued clients and business transactions, right under your nose…all you need is the right drill – so you can mine this profitable golden field – if only you knew how to do it better. Well – at my seminar you will discover the fact that you have a gold mine in your business and I will point you in the direction of tools and methods of mining it.
• Increase the response rate of your yellow pages advertising by up to 4-5 times. If you are one of these people who advertise in the yellow pages – then – this event is a must! You have invested good money in your ads – so it’s time to make sure that they work and produce good results. The only measure of your YP ad results – is the number of enquiries you will receive, then conversion into sales of your enquiries. Find out how to improve both by as much as 4-5 times.
• The key to accessing and maximising the hidden treasure within your own client base. The business is like a combination lock – until all digits on the dial are in place – you won’t be able to open it fully. You might have semi-opened it in the past and got a preview of what’s possible with your business. However the reinforcement of this key or discovery of its existence will allow you to eject much needed blood line for your business – the cashflow! See here for my earlier thoughts on this topic.
• Discover proven methods to increase your revenue by up to 47% in 6 months, spending virtually no money on advertising. Yes it is possible! Even in recession – there are 6 keys to it. Let’s face it – you are in business for one reason – and that is to feed your family and support yourself! True? Well, you may say I love what I am doing – well try to continue doing it if it doesn’t make you money. The bottom line – once you’ve made more money – you can take your family on a well overdue holiday, you can give your children a better education, you can contribute to a charity of your liking or even start your own, you can create more employment opportunities for the benefit of the community – you got the idea. So, this is what to do next – book yourself and a friend to this powerful, to-the-point event and start making more money in your own current business and achieving your goals!
Misty
“You covered a lot of things in a short time. I was inspired by your simple tried and true marketing methods for success.”
Caroline Martin
“I like the ideas given; the presentation was simple and professional.”
Valo Kolone
Leslie Walden
Tania Howard
“Great style, reinforcement of the positive enthusiastic approach demonstration of targeting the right customers and the results you can achieve”
Michael Hearn
Campbell Green
This is a night not to be missed. Here’s what to do next:
Complete this registration form:
….and start discover more Beauty Industry insider ways to boost your sales in 2012.
To your success,
Dmitri Stern and Hamilton Milligan
P.S. Your chance to attend an event like this doesn’t come along every day. If you’re serious about striving for ultimate success in the next 12 months, this is your perfect opportunity to do it. Fill out the registration form above NOW to make sure you do not miss out on this amazing event.
P.P.S. – If you asked me what I would do differently if I had the opportunity to start my business all over again, from scratch, it would be to attend more marketing seminars and workshops. The amount of experience you can gain, and hardship (and financial waste) you can avoid, by learning from people who “have been there and done it” is immense.